Allied Esports has teamed up with Esports Entertainment Group (EEG) to launch the VIE.gg Counter-Strike: Global Offensive Legend Series.
Boasting a prizepool of €50,000 and featuring 12 European teams, the online tournament will be produced by Allied Esports at its HyperX Esports Studio in Hamburg, Germany, and fans will be able to bet on the action at VIE.gg.
The tournament, which begins on Monday 31 August 2020, will also be broadcast live at Twitch.tv/AlliedEsports, with a lineup of pro casters and analysts.
Introducing the tournament CEO of Allied Esports Entertainment, Frank Ng, said:
“We believe that esports tournaments should not just be fun for participants, but also have the ability to help sponsors achieve their business goals, and our knowhow and portfolio of esports brands, arenas, mobile trucks and studios uniquely meet that need in today’s ecosystem.
“The Legend Series has been one of our most successful original tournament brands and we are thrilled to work with Esports Entertainment Group and the VIE.gg platform to add a wagering component that will introduce Allied Esports to new consumers and elevate the brand even further.”
While Head of Esports at Esports Entertainment Group, Magnus Leppaniemi, added:
“We’re excited to play a role in providing a platform for smaller teams to compete for prize money. While the largest esports teams earned tens of millions of dollars in prize money last year, there are hundreds of smaller teams that get excluded from the flagship competitions.
“The VIE.gg CS:GO Legend Series is our first effort at working to fill this void, and we look forward to getting involved in more events like this moving forward.”
The VIE.gg CS:GO Legend Series will be the sixth in the series that was launched back in 2017, with the aim of growing the competitive ecosystem to non-top flight teams. Notably, it is the first in the series to have a licensing partner and title sponsor.
Esports Entertainment Group has offices in Malta and currently holds gambling licences in both Malta and Curacao, enabling it to accept wagers from more than 149 jurisdictions, including Canada, Japan, Germany, and South Africa.
AYO.NEWS says:
It’s cool to see EEG is supporting one of Allied’s most exciting endeavors, which really does give some much needed competitive opportunities to smaller teams, and consistently delivers top notch action for fans.
EEG has been very busy over the last few weeks. Earlier this week, the company announced it had appointed Akur Capital as its iGaming mergers and acquisitions advisor, indicating some interesting purchases might be on the horizon. While last week, the company appointed two Argyll Entertainment executives to key leadership positions, and in June it set up a subsidiary in New Jersey, United States.
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