Fan engagement platform Espo has expanded its roster of team partners, welcoming Built By Gamers, Team BDS, and BOOM Esports. 

The three new teams will join F2K, GODSENT, and Team Queso, in running monthly campaigns on the Espo platform, giving fans the opportunity to unlock and redeem a constantly changing variety of exclusive perks. 

These will include VIP team merch, fan-v-fan tournaments, gaming house virtual tours, behind the scenes access to match days, competitions for content creators, giveaways from sponsors, and more. 

Regarding the new additions Espo founder and CEO, Henry James, said:

“I feel like Espo has found the turbo button when it comes to the interest we have been receiving from a number of the most competitive and popular esports teams. Take a closer look at these teams and you’ll see they deploy killer strategies in-game and in the boardroom. 

“Our Team Partners support our vision to bring esports fans closer to the action and they are the pioneering teams working collaboratively with our Brand Partners to provide reward-based fan engagement.”

Built By Gamers maintains rosters for Fortnite, and Valorant, and has partnerships with Vivint Smart Home, and Olive Avenue. 

Founder and CEO of Built By Gamers, Todd Searle, noted:

“We are excited to partner with Espo as it provides a crucial solution to the esports world. For BBG, providing unique opportunities for fans to engage with their favorite players is a priority. Espo will bridge that gap while also allowing brands and other partners to participate. This is an important step in the evolution of our brand.”

Switzerland-based Team BDS fields teams in Fortnite, Rainbow Six:Siege, Call of Duty, TFT, FIFA, Rocket League, League of Legends, and Trackmania. The organisation has partnerships with 

Executive Director of Team BDS, Renaud Pierre Baijot, commented:

“We are beyond excited to start working with Espo. They will help us bring Team BDS to a whole new level by helping us engage with fans and secure key partnerships with international brands.”

Indonesia-based BOOM Esports currently competes in CS:GO, DOTA 2, Free Fire, Hearthstone, PUBG Mobile, and Valorant, and is partnered with Vortex Series, Dagelan, Oxygen.ID, and GoPay. 

CEO of BOOM Esports, Gary Ongko Putera, said:

“We are excited to be joining Espo as one of their chosen Team Partners from the region. From day one, the vision and the mission is to become one of the biggest esports brands in the world. This is an exciting new step in achieving our goals with Espo and we will be able to bring BOOM closer to our global fanbase. Can’t wait to start the partnership!”

AYO.NEWS says:

Fan engagement is critical to building long-term, sustainable commercial success for all esports businesses, and there are several platforms starting to attract esports organisations. 

Socios.com, the tokenised fan voting and engagement app from Malta-based Chiliz, has been chosen by a host of major football teams, but also esports organisations Natus Vincere, OG, and Team Heretics.

Meanwhile, Virtus.pro, Furia, Nordavind, BIG Clan, Team Singularity, and Penta Sports have opted to use Blocksport, and Gen.G Esports has teamed up with blockchain network Rally, to launch its own CS:GO crypto fan token called GG Strike Coin. 

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