Ultimate Gamer, the world’s first and only multi-genre esports and gaming proving ground, has announced a multi-year partnership with global gaming marketplace Kinguin. 

The deal will see Kinguin power Ultimate Gamer’s online store, giving its community of over 1.6M esports and gaming fans access to more than 45K gaming titles, and providing opportunities for players to compete in the Ultimate Gamer Arena for discounts on Kinguin products. 

On-location activations at Kinguin’s Esports Performance Center and Kinguin Esports Lounge in Europe, and at Ultimate Gamer’s Florida headquarters, are also planned. Additionally, Ultimate Gamer and Kinguin will collaborate on content focused around putting the everyday gamer in the spotlight, providing improvement tips, while following the journey of who will be crowned The Best Gamer on Earth™.

Discussing the partnership Ultimate Gamer CEO, Steve Suarez, said:

“The entire Ultimate Gamer team was blown away by Kinguin Esports Lounge and training center. Kinguin has done an incredible job fostering community and improving the quality of gaming for those who play games. In addition to powering Ultimate Gamer’s store, we plan to partner with Kinguin on physical events post COVID and unique content collaboration geared towards our shared audience of gamers.”

While Kinguin Founder and CEO, Viktor Romaniuk Wanli, added:

“Ultimate Gamer, with its fan base of 1.6 million gamers, has done a tremendous job in providing value to its audience, and we couldn’t be more excited for this strategic collaboration with UG. Our combined efforts will introduce our 60m+ fans to unique experiences and a lot of special giveaways and discount deals on the latest blockbuster games out there.”

AYO.NEWS says:

Yet another great initiative from two of the most proactive forces in the video gaming and esports communities! With headlines always dominated by the huge esports deals and top teams, its projects like Ultimate Gamer that really keep the community grounded and bind everything together – like the cheese on a pizza. 

Find out more about the visionary behind Ultimate Gamer, Steve Suarez, in an AYO.NEWS exclusive interview tomorrow. 

‘AYO.NEWS says’ features the opinion of the author and does not necessarily reflect the views of Pentagon Digital Limited or its affiliates or associates. 

All original content featured on this site is © Pentagon Digital Limited, 2020.