Swedish esports platform Challengermode has made a key leadership hire and promotion, following substantial growth and a $12M investment round. 

Dan-Alp Lindberg has been appointed Chief Financial Officer, while Philip Hübner has been promoted to Chief Business Development Officer. 

Hübner joined Challengermode in 2017 as Head of Business Development, and had previously been responsible for onboarding the company’s very first partners, in addition to devising its partnerships and business strategy. He initially got involved in esports as a competitive DOTA player, and went on to work in a variety of roles, from marketing and communications, to product management. 

Regarding his new role, Hübner said:

“I’ve always been keen to help grow esports as an industry, even back when I was a competitor – so I am excited to be bringing that accumulated experience to my new role as CBDO.

“For all its recent success, the esports industry is still relatively young, and is still in a process of change. While sponsorships and big event tournaments will continue to be important, our mission is to create new partnerships and new opportunities that will drive growth in the grassroots level of esports in the years to come.”

As Chief Financial Officer, Lindberg will be responsible for the company’s revenue growth and profitability, while managing risks and compliance. He has more than fifteen years of management experience at both large companies and scale-ups, including roles at IKEA and creative agency and entertainment company B-Reel. 

Looking ahead, Lindberg commented:

“I am super excited to step into the role of CFO at Challengermode and look forward to continuing to roll out our esports platform internationally. I truly believe the team and this platform has incredible potential to accelerate the growth of esports, harness the space’s commercial potential, facilitate new business models and establish new revenue streams along the way.”

In August, Challengermode secured $12M USD in a funding round led by eWTP Innovation Fund, Alibaba’s global investment division.

AYO.NEWS says:

Despite all the doom and gloom we’ve got used to in the age of COVID, it’s fantastic to see the esports and video gaming sector still powering ahead, attracting investment, and recruiting and promoting talent. 

‘AYO.NEWS says’ features the opinion of the author and does not necessarily reflect the views of Pentagon Digital Limited or its affiliates or associates. 

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