Super League Gaming has announced the launch of Virtualis Studios, a fully virtual production studio. 

Aimed at production companies in need of experienced teams with a deep understanding of remote production technologies and systems, Virtualis Studios provides proprietary, state-of-the-art, scalable solutions for video, television, and branded content. 

Virtualis Studios was born from cloud-based esports broadcast solutions designed to enable thousands of simultaneous gameplay and player cam feeds to be live streamed across dozens of endpoints. It specialises in integrating multiple technology solutions to ensure any project can be produced and monitored on a partially or fully remote basis. 

Discussing the venture Chief Commercial Officer at Super League, Matt Edelman, said:

“We created Virtualis Studios based on the rapidly increasing demand for premium video across the pandemic-beleaguered production landscape.

“While there are individual off-the-shelf software products that address certain aspects of remote production quite well, we have found that production companies need a solution that can do everything well, with flexibility and creativity that applies across production types. 

“That’s what we’ve built – our expertise is as important as our technology systems, and both will bring immense value to our partners for years to come.”

Leading commercial production agency, The Woo, recently tapped Virtualis Studios to support an upcoming national campaign for a well-known household brand.

Regarding the project, Head of Production at The Woo, Lorna Paul, said:

“The Virtualis Studios solution went beyond our expectations for remote monitoring of an important commercial shoot. Our client was able to provide real-time input throughout the production with ease, which helped ensure we were meeting their core objectives.”

And, Head of Virtualis Studios and SuperLeagueTV, Brian Gramo, added:

“Virtualis Studios already had a vast amount of experience evaluating, testing, and integrating dozens of technologies for both traditional and REMI workflows well before COVID-19 hit.

“Our success has come from designing the right mix of solutions for each project, and building proprietary workflows that inspire confidence among every member of the production crew, any executive who needs oversight via our remote multi-views, and all on-camera talent, from wherever they may be located.”

AYO.NEWS says:

We often comment about how the video games and esports industries have been able to weather the COVID-19 storm better than most, and how the various forms of digital entertainment, including television, movies, and music, are rapidly merging with gaming, but Super League are really taking things to the next level with this. But, it makes perfect sense, and we’re sure it will inspire other companies to explore new opportunities too.

Staying with esports and gaming merging with the wider entertainment industry, earlier this week New York-based ESPAT TV announced the launch of the Creative Collective, with involvement from the Ridley Scott Creative Group, PRG, Esports Locker, Unbridled Media, and Movers and Shakers. 

‘AYO.NEWS says’ features the opinion of the author and does not necessarily reflect the views of Pentagon Digital Limited or its affiliates or associates. 

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