Zynga Inc. subsidiary Rollic has fully acquired popular matching game Onnect from CHEF Game Studio in a $6M-$7M deal.

$6M has been paid, with a further $1M potentially payable at a future date, if certain conditions are met.

Onnect is a connection-based pair-matching game with multiple levels. Player must find matching tiles and connect pairs of up to three lines to remove all tile pairs before the time is up. 

The  game was developed by CHEF Game Studio and published and partially owned by Rollic. Following its full acquisitions, the title will be developed in-house and become part of the studio’s portfolio, which includes eight titles that have reached #1 or #2 top free downloaded games positions in the US App Store.  

Discussing the acquisition Founder and CEO of Rollic, Burak Vardal, said:

“We are proud to be a part of the rapidly expanding games community in Turkey where developers are creating stand-out, successful game experiences across every vertical.

“Onnect is a great example of innovative game design, and we are excited to acquire the game in full and to continue developing around its proven success. Onnect’s viable roadmap will encourage developers, creating their path to product-oriented success.”

San Francisco-based Zynga Inc., acquired Istanbul-based Rollic in August 2020 for a staggering $168+ million. 

AYO.NEWS says:

Hyper-casual games are interesting not just because of their sheer commercial success, but because they are blurring the lines between proper video games and the type of digital games offered by igaming providers – who are increasingly mixing skill elements to random number generator (RNG)-based games. 

Illustrating this evolution well is Bet4Fun, the new app that lets players challenge each other on a growing range of hyper-casual titles, with both free play and real-money play on offer. Recently AYO.NEWS caught up with the Bet4Fun Co-founder and Marketing Director, Michael Klawiter, to find out more. 

‘AYO.NEWS says’ features the opinion of the author and does not necessarily reflect the views of Pentagon Digital Limited or its affiliates or associates. 

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