Malta-based Gaming Innovation Group (GiG) has secured a license for its flagship WSN.com site in the US state of Colorado. 

Specifically, GiG has received a Vendor Minor sports betting license for its affiliate site from the Colorado Limited Gaming Control Commission, allowing the company to operate its US-facing sports betting website World Sports Network (WSN.com) in a seventh US state. 

GiG gained its first US affiliate vendor registration in January 2019, in the state of New Jersey. It was followed in December 2019 by Indiana, and then in February 2020 by Pennsylvania. 

Commenting on the news Managing Director of GiG Media, Jonas Warrer, said:

“We are delighted to further strengthen our position in the US with this latest license approval. WSN.com continues to gain momentum in the US market and Colorado provides us with an even greater opportunity to convert visitors into players as legal sportsbooks begin accepting customers in the state.”

In May 2020 Colorado became the 18th US state to legalise online sports betting. 

AYO.NEWS says:

Colorado might not be a huge state in terms of population, with a modest six million residents, but it is relatively wealthy and something of a tech and sports hub, so it is attracting operators and affiliates. 

Only yesterday Betsson announced plans to launch online sports betting in Colorado, through a partnership with Dostal Alley Casino.

While earlier this month Scientific Games expanded its sports betting partnership with British operator Betfred to Colorado, and in May Carousel Group announced its intention to enter the United States through a collaboration with Johnny Nolon’s Casino in the state. 

‘AYO.NEWS says’ features the opinion of the author and does not necessarily reflect the views of Pentagon Digital Limited or its affiliates or associates. 

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