Manchester City striker, Sergio Agüero, has launched his own esports organisation, KRÜ Esports.

After taking a long break from the pitch due to an injury sustained earlier this year, Agüero became a popular Twitch streamer, and has now decided to take things a step further, creating his very own esports organisation.

Though specific details are still sketchy, in its reveal trailer KRÜ Esports featured Agüero playing FIFA, Fortnite, League of Legends, and Rocket League, and there was a very international flavour, showing a presence in Argentina, Spain, and North America. 

In a statement on the new KRÜ Esports website, Agüero says:

“I want everyone who joins KRÜ to love what they do, to feel comfortable. Boost them and help them fulfill their dreams. What we do gives us the opportunity to make many people happy and I really like all this. I want more people in the world to know and enjoy it like me.”

AYO.NEWS says:

Did the COVID-19 pandemic spook pro athletes from across the traditional sports world, or were they always going to take to esports like ducks to water? 

In English football, we’ve already seen other pro footballers like Chelsea defender Cesar Azpilicueta, and Tottenham forward Gareth Bale, enter the esports world, while in Europe, AC Milan captain and Italian centre back, Alessio Romagnoli also launched his own esports team called “AR13, Team Romagnoli.” 

And, let’s not forget former England midfielder David Beckham hitting the headlines as co-owner of Guild Esports – the first esports listing on the London Stock Exchange. 

Of course, it’s not just in European football we’re seeing pro athletes flock to esports. As we reported only yesterday, across the pond in the United States Pittsburgh Steelers player, JuJu Smith-Schuster, has launched a new esports organisation named Team Diverge. 

‘AYO.NEWS says’ features the opinion of the author and does not necessarily reflect the views of Pentagon Digital Limited or its affiliates or associates. 

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