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5 REASONS IGAMING OPERATORS SHOULD CHOOSE INTERNET VIKINGS AS HOSTING SERVICE PROVIDER
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A building with weak or cracked foundations is a disaster waiting to happen. Eventually the building will fall apart – and no fancy mouldings or shiny new roof will be able to hide it.
Likewise, hosting is the absolute foundation of your business structure, and iGaming operators especially should keep that in mind when choosing a provider. Because, at the end of the day, if your website is down due to a DDoS-attack and lack of customer support, what difference does everything else make? What’s the point in having the best games and a fantastic looking site, if no one can access it?
Internet Vikings is an established provider of advanced digital solutions, boasting a long history of deep involvement with the online gaming industry. So, here are 5 key reasons why iGaming operators really should consider Internet Vikings as their hosting provider.
We’ve deliberately left out all the complicated tech talk, because for a premium global HSP, it’s a given. Of course, if you want to find out more on that side of things, everything is available at the Internet Vikings’ website. But, for now, we’ll focus on the iGaming side of the question.
1. Experience in the industry
Internet Vikings have been focused on iGaming as their primary market since 2015. Over the past 5 years, the company has identified the most important areas for iGaming providers regarding hosting, and consistently excelled in them. Here’s what the Chairman of Internet Viking’s board, Jesper Kärrbrink says:
“An iGaming operator is like a bank. If players don’t trust it, they don’t use it. So as a hosting company, we can’t be down and can’t let down our partners. Then there is also flexibility, the ability to move with the customers into new markets. Being innovative in finding new solutions for our customers to grow and to reduce the cost. I think we have our strengths in all those areas.”
2. Global presence
As a company focused on iGaming, Internet Vikings has offices in key industry hubs, like Stockholm and Malta. The company also has branches in Germany, South Africa, and Ukraine. Even better, their state-of-the-art data centers can be found on every continent (except Antarctica), in carefully chosen locations, that allow the Vikings to reduce latency to key markets to minimal values. Co-founder and CTO Victor Jerlin explains:
“If you have customers in Asia and hosting in Sweden, it adds 250 ms just because of the speed of light – it can’t go faster. That’s why we opened up in Taiwan, that is why we opened up in Amsterdam, that is why we are going to open up in other strategic locations for iGaming.”
3. Regulatory compliance
There’s no doubt that regulatory compliance is a very hot topic for the iGaming industry. The Vikings certainly have their house in order in that regard – all their data centres have ISO 27001 certification. But there’s more. Because the ‘Privacy Shield’ framework for transatlantic exchanges of personal data has not been valid as of July 16, 2020, using US-based cloud service providers can become a major security issue for companies. This is because US authorities now have the right to demand personal and other data from US-based providers. Given this, migrating to a European provider ASAP could save your company a whole lot of hassle and potential liability. As a European provider Internet Vikings is 100% compliant with, and fully protected by, GDPR.
4. Compatibility
This is something that is often overlooked by iGaming operators. Perhaps no one can explain the significance of compatibility better than the co-founder and CCO of Internet Vikings Rickard Vikström:
“There is an issue in working with giants of the hosting industry such as AWS, GCE, or Microsoft Azure. It works well when everything is good, but if there is a problem you don’t want to work with a player that is so much bigger than your company. Internet Vikings is specialized in hosting for the iGaming industry and as we are on the same level with our customers and care about them. I would say that this is one of the main things.”
5. Trust from operators and game developers
Operators and developers all over the world trust Internet Vikings to handle their most valuable data and support their demanding operations. The client portfolio of the company includes Green Jade Games, BetHard Group, GameLounge Ltd, and many other companies related to the industry. This is no surprise when you consider that Internet Vikings have consistently demonstrated stability throughout their history. In the words of Peter Ekmark, Internet Vikings CEO:
“This company has a legacy. It didn’t start just yesterday. It has been growing slowly but surely for 12 years. In a nutshell that means, we were there yesterday and we’ll be here tomorrow.”
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AYO.NEWS says:
The Internet Vikings have raised some interesting points there. Latency, especially, is becoming a major issue for iGaming, and even more so video gaming and esports, companies. Never underestimate how long a split second can seem to an impatient customer, or how annoying a fraction of a second lag can become. And, of course, as data demands grow, latency issues will only get more critical. So, having your customers served by local data centres can be a very wise investment.
Likewise, the US issue deserves serious consideration. Though the European Union has often been criticized for over-regulation, its laws, like GDPR, actually afford a much greater degree of privacy protection than those in the US, and handing over the data of European customers to US authorities could potentially land operators in all sorts of hot water – even if they are legally obliged to stateside. Considering this, it’s probably smarter to just avoid those headaches all together.
‘AYO.NEWS says’ features the opinion of the author and does not necessarily reflect the views of Pentagon Digital Limited or its affiliates or associates.
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