PLAYTECH STRENGTHENS U.S. CASINO OFFERING WITH IGT LICENSING DEAL

Gambling technology company Playtech has strengthened its casino offering in the United States, through a licensing deal with International Game Technology (IGT). 

The partnership will allow Playtech to offer games that include features under US IGT patent, and will help fuel the company’s North American growth. Playtech is already licensed in New Jersey, and went live with both bet365 and BetMGM’s network earlier this year. 

Discussing the news Playtech COO, Shimon Akad, said:

“The agreement with IGT represents another significant milestone in the growth of our presence in North America as we build on the momentum of the past few months.

“We look forward to offering the US market more of our market-leading software and technology in what is a rapidly growing US market”.

While IGT COO, Nick Khin, added:

“We are delighted to have reached an agreement to provide Playtech with access to the largest game feature patent portfolio in the US. Working in partnership with Playtech will help propel our collective innovation and growth, and further validates our significant IP portfolio”.

Playtech took a significant hit from the COVID-19 crisis in 2020, seeing its revenue fall by 23% year-on-year in H1, to €564m (approx. $685m). 

Meanwhile, it’s been a busy couple of months for IGT, with the company securing significant contracts with Veikkaus in Finland and Norsk Tipping in Norway, and announcing the sale of its Italian B2C gaming business in a €950M cash deal. 

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