4THEPLAYER.COM SECURES “SEVEN FIGURE” INVESTMENT & LOOKS TO U.S.

UK-based iGaming startup 4ThePlayer.com has raised a “seven figure sum” in a funding round that attracted high-profile industry individuals.

Though the exact figure raised has not been disclosed, investors are known to include Daniel Burns, leading M&A specialist; Gil Rotem, former Group Director of Gaming Strategy at Bet365; Ian Chuter, former COO of Ladbrokes Coral; Quentin Stott, CEO of Reflex Gaming; and Steve Schrier, former CCO at Scientific Games Digital.

Commenting on the news founder and CEO of 4ThePlayer.com, Andrew Porter, said:

“We are delighted we have completed this investment; we are continually creating exciting game concepts and the funding will allow us to bring them all to fruition over the next few years. Plus we will double down on our operator and player focused engagement. We can’t wait to show you our latest innovations!”

While co-founder and Business Development Director of 4ThePlayer, Chris Ash, added:

“We are extremely excited that such a talented and experienced group of individuals have joined us on the 4ThePlayer journey. We look forward to drawing on their expertise and input as we take the business forward. 2021 is going to be an exciting year for 4ThePlayer.com as we look to expand into the US!”

4ThePlayer.com was co-founded by Andrew Porter, Chris Ash, Thomas Scalzilli, and Henry McLean, to create player-centric games that “enhance the iGaming industry and champion the player.” So far the company has released seven titles, including 9K Yeti and 6 Wild Sharks. Notably, it has also released two crypto-inspired games, 100 Bit Dice, and 1000X BUSTA. It’s latest release, 123 BOOM!, was recently released via Relax Silver Bullet. 

AYO.NEWS says:

Despite the continued growth of the online gambling market, many would say there are already more than enough casino game developers out there, and that the industry desperately needs real innovation. So, for a startup like 4ThePlayer.com to attract investment like this, especially during these troubled times, bodes very well for the company, and it’s certainly a great way to start 2021. 

‘AYO.NEWS says’ features the opinion of the author and does not necessarily reflect the views of Pentagon Digital Limited or its affiliates or associates. 

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