Esports & Video Games
MADMONQ IS OFFICIAL HEALTH SUPPLEMENT OF BLAST PREMIER SPRING SHOWDOWN & SPRING FINAL
Czech gaming supplement brand MADMONQ has partnered with esports tournament organiser BLAST Premier.
The agreement will see the company, which created the first health and performance gaming supplement tailored to gamers’ needs, support the 2021 BLAST Premier Spring Showdown and Spring Final.
In addition to providing fans and players with resources to improve their health and performance, MADMONQ and BLAST Premier will also collaborate on content, including improv sketches, in-game health data presented during broadcasts, and educational programming during breaks.
“BLAST Premier is one of the most-watched Counter-Strike tournaments on the esports calendar and we are excited to bring our game-changing supplements to fans and players. We are proud to partner with an organization that shares our commitment to promoting a healthy lifestyle for gamers around the world and inspiring the community to perform at their highest levels. The work we are doing together will help to inform our future products, and support the growth and wellness of the entire esports industry,” commented Michal Noga, Chief MADMONQ.
Oliver Clarke, Head of Brand Partnerships for BLAST, said: “Health, performance and wellbeing play such an important role in esports and gaming. We are delighted to team up with MADMONQ to highlight the importance of a balanced lifestyle and improved performance, at all levels, in the global community. We have some really exciting in-game integrations, player content features and other activations lined up to help bring health and performance to the forefront of esports.”
BLAST Premier is a global Counter-Strike tournament series that unites all major events, offers opportunities to all regions across the globe and crowns the world champions of CS:GO. Up to 32 teams will take part in the seven BLAST Premier events this year with a combined prize pool of $2,475,000 on the line.
Staying with BLAST Premier, yesterday the league announced cryptocurrency exchange Coinbase as a sponsor.