Merkur Sportwetten GmbH appoints Markus Ettlin, formerly of duty-free provider Gebr. Heinemann, as Managing Director and Chairman.

Merkur Sportwetten GmbH has appointed Markus Ettlin as its new Managing Director and Chairman.

Ettlin joined the Gauselmann Group in December last year and has spent his first few months familiarising himself with the various business segments. He came to the company, which recently acquired Polish lottery operator Totolotek SA, after holding the position of senior manager at the duty-free provider Gebr. Heinemann for 18 years.

Discussing the appointment founder and Chairman of the Management Board of the Gauselmann Group, Paul Gauselmann, said:

“The sports betting business segment is gaining increasing traction within the Gauselmann Group.

“In Markus Ettlin we have gained a top manager with many years of experience in wholesale and retailing, who will help to significantly drive the business forward and optimise the customer experience at the point of sale, both bricks-and-mortar and online.”

While Ettlin himself added:

“I am looking forward to my new assignment. Offering our customers a first-class brand experience across all platforms is my top priority. What’s more, forthcoming liberalisation of the market offers huge growth potential”.

Staying with Merkur, two weeks ago AYO.NEWS reported that Chilean Santiago Salvestrini was appointed new Marketing Director (LATAM) for Merkur Gaming America’s sales and marketing team (read more), and in February that Matjaz Petek had joined the Merkur Gaming team as Senior Sales Manager International, responsible for southern and eastern Europe (read more).