Esports & Video Games
ADVERTY RELEASES IN-GAME AD SDK ON UNITY ASSET STORE
In-game advertising platform Adverty has released its Unity SDK (Software Development Kit) on the Unity Asset Store.
The release of Adverty’s SDK on the popular marketplace was made possible through a direct collaboration with Unity Technologies, and will make it more easily accessible to more developers.
Adverty has customised its SDK for the Unity Asset Store to create an easy onboarding process for developers, and has included various pre-modeled ad placements, such as billboards, floor stands, and poster frames in the package.
Commenting on the news Director of Client Technology at Adverty, Calle Sténson, said:
“We are delighted to share our revolutionary in-game monetization service with Unity’s game developer community; accessible directly within their production environment. This collaboration helps us reach a much wider range of game developers on a global scale.”
AYO.NEWS says:
With multiple new strains of coronavirus now emerging, and the very real possibility that the various vaccines won’t be the solution many had hoped for, 2021 already looks set to be another digital year. While this is bad for many industries, we expect to see many brands experiment with in-game advertising for the first time, as they try to engage with the rapidly growing gaming community.
Adverty, with its leading unobtrusive, seamless in-game advertising platform, should be well-placed to capitalise on this, and making its SKD even more accessible is a great start. You can find out more about Adverty by watching our exclusive interview with CEO and Founder, Niklas Bakos.
‘AYO.NEWS says’ features the opinion of the author and does not necessarily reflect the views of Pentagon Digital Limited or its affiliates or associates.
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