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The UK’s Advertising Standards Authority (ASA) has struck again, banning a television advert for Ladbrokes. After receiving a complaint that the advert, which was seen on...
YouTube has added gambling to its prohibited list for its masthead advertisements – the platform’s most prominent advertising placement. Specifically, the ban applies to “assets that...
Adverty has announced the official launch of in-game advertising on InMobi Exchange. The partnership between Adverty and independent marketing cloud, InMobi, will enable brands and agencies...
In-game advertising specialist, Adverty, has announced a strategic partnership with mobile game developer Gold Town Games (GTG). The partnership will enable the mobile game developer to...
British betting operator Ladbrokes has been scolded by the UK’s Advertising Standards Authority (ASA) for a recent advertisement. The “offending” ad was shown on Channel Four...
In-game advertising platform Adverty has announced a partnership with global media and technology company Verizon Media. The deal will see Adverty connect to Verizon Media’s Sell-Side...
In-game advertising platform Adverty has released its Unity SDK (Software Development Kit) on the Unity Asset Store. The release of Adverty’s SDK on the popular marketplace...
Internet search giant Google is set to enable users to block gambling advertisements. The company says it is introducing the new feature in response to feedback...
Adverty has been granted a United States patent for its in-game ad viewability technology BrainImpression™. The patent covers a groundbreaking method for determining ad viewability and...
In-game advertising platform Anzu.io has announced a partnership with the developers of massive multiplayer online role-playing game Virtuverse. The deal will enable advertisers to display non-intrusive...